Beginning her career with one of Australia’s first digital agencies in the late 90’s, MJ pursued her lifelong passion of content creation in the media as a producer and journalist, working across all media platforms including radio, television, print, music, marketing, public relations, digital content, strategy and development and film.
Interweaving entertainment with the emergence of digital came naturally, utilizing her traditional marketing and advertising background. MJ experimented with evolving online technologies and social media concepts, infusing them into mainstream media strategies, events, activations and productions. Thus-opening the doors for her to work with some of the biggest local and international companies and brands including; Southern Cross Austereo, Schwarzkopf International, Yahoo, Adobe, Sony, 20th Century Fox, Bauer Media, Fox Studios Australia, Fairfax, Peroni, Australian Idol, Big Brother, Dancing with the Stars, X Factor and Australia’s Got Talent.
Over her 27-year career, MJ has fostered local and international relationships and networks with content creators, brands, media companies, talent and agencies. It is these relationships and connections that inspired and led her to the VOD space, and the creation of Hyvio.
For independent filmmakers, distribution companies, brands and content creators, Hyvio enables them to establish a customized and branded content presence which works as part of our larger ecosystem, providing a unique platform to monetize, market and broadcast their content.